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44% of sales reps stop following up after one rejection or ignored email.Here’s the exact breakdown according to research by Marketing Donut: Unfortunately for the overwhelming majority of sales reps who fail to follow up five times (92% to be exact), there’s a small yet persistent group of reps landing most of the deals.Įven worse, 44% of all reps gives up after one measly follow-up attempt! Writing Better Follow-Up Emails Can Skyrocket Your Salesĭid you know that 80% of all sales require five follow-ups to close? Look for opportunities to follow-up naturally after an event or trigger ‍.Inject personalization or points of interest that the prospect mentioned previously.Focus on the value that you can create for them.Create a consistent cadence and keep following up with every prospect.Time your follow-up email to stay relevant but not feel overwhelming.Make your pitch compelling and personalized.Start with a killer email subject line that grabs their attention.8 Key Tips for Sending Effective Sales Follow-up Emails This article will show you how to write a sales follow-up email that gets a response and isn’t annoying. There are a number of key components that go into sending an effective sales follow-up email and consistently generating interest and closing more deals. Unfortunately, many sales reps struggle to send effective follow-up emails that grab their recipients’ attention without spamming their inbox. In order to close sales, you need to be serious about following up with your prospects.